You’ve probably seen two of the most recent popular social media trends. The first is creating and posting your personalized action figure version of yourself, complete with personalized accessories, from a yoga mat to your favorite musical instrument. There is also the Studio Ghibli trend, which creates an image of you in the style of a character from one of the animation studio’s popular films.

Both of these are possible thanks to OpenAI’s GPT-4o-powered image generator. But what are you risking when you upload a picture to generate this kind of content? More than you might imagine, according to Tom Vazdar, chair of cybersecurity at the Open Institute of Technology (OPIT), in a recent interview with Wired. Let’s take a closer look at the risks and how this issue ties into the issue of responsible artificial intelligence.

Uploading Your Image

To get a personalized image of yourself back from ChatGPT, you need to upload an actual photo, or potentially multiple images, and tell ChatGPT what you want. But in addition to using your image to generate content for you, OpenAI could also be using your willingly submitted image to help train its AI model. Vazdar, who is also CEO and AI & Cybersecurity Strategist at Riskoria and a board member for the Croatian AI Association, says that this kind of content is “a gold mine for training generative models,” but you have limited power over how that image is integrated into their training strategy.

Plus, you are uploading much more than just an image of yourself. Vazdar reminds us that we are handing over “an entire bundle of metadata.” This includes the EXIF data attached to the image, such as exactly when and where the photo was taken. And your photo may have more content in it than you imagine, with the background – including people, landmarks, and objects – also able to be tied to that time and place.

In addition to this, OpenAI also collects data about the device that you are using to engage with the platform, and, according to Vazdar, “There’s also behavioral data, such as what you typed, what kind of image you asked for, how you interacted with the interface and the frequency of those actions.”

After all that, OpenAI knows a lot about you, and soon, so could their AI model, because it is studying you.

How OpenAI Uses Your Data

OpenAI claims that they did not orchestrate these social media trends simply to get training data for their AI, and that’s almost certainly true. But they also aren’t denying that access to that freely uploaded data is a bonus. As Vazdar points out, “This trend, whether by design or a convenient opportunity, is providing the company with massive volumes of fresh, high-quality facial data from diverse age groups, ethnicities, and geographies.”

OpenAI isn’t the only company using your data to train its AI. Meta recently updated its privacy policy to allow the company to use your personal information on Meta-related services, such as Facebook, Instagram, and WhatsApp, to train its AI. While it is possible to opt-out, Meta isn’t advertising that fact or making it easy, which means that most users are sharing their data by default.

You can also control what happens with your data when using ChatGPT. Again, while not well publicized, you can use ChatGPT’s self-service tools to access, export, and delete your personal information, and opt out of having your content used to improve OpenAI’s model. Nevertheless, even if you choose these options, it is still worth it to strip data like location and time from images before uploading them and to consider the privacy of any images, including people and objects in the background, before sharing.

Are Data Protection Laws Keeping Up?

OpenAI and Meta need to provide these kinds of opt-outs due to data protection laws, such as GDPR in the EU and the UK. GDPR gives you the right to access or delete your data, and the use of biometric data requires your explicit consent. However, your photo only becomes biometric data when it is processed using a specific technical measure that allows for the unique identification of an individual.

But just because ChatGPT is not using this technology, doesn’t mean that ChatGPT can’t learn a lot about you from your images.

AI and Ethics Concerns

But you might wonder, “Isn’t it a good thing that AI is being trained using a diverse range of photos?” After all, there have been widespread reports in the past of AI struggling to recognize black faces because they have been trained mostly on white faces. Similarly, there have been reports of bias within AI due to the information it receives. Doesn’t sharing from a wide range of users help combat that? Yes, but there is so much more that could be done with that data without your knowledge or consent.

One of the biggest risks is that the data can be manipulated for marketing purposes, not just to get you to buy products, but also potentially to manipulate behavior. Take, for instance, the Cambridge Analytica scandal, which saw AI used to manipulate voters and the proliferation of deepfakes sharing false news.

Vazdar believes that AI should be used to promote human freedom and autonomy, not threaten it. It should be something that benefits humanity in the broadest possible sense, and not just those with the power to develop and profit from AI.

Responsible Artificial Intelligence

OPIT’s Master’s in Responsible AI combines technical expertise with a focus on the ethical implications of AI, diving into questions such as this one. Focusing on real-world applications, the course considers sustainable AI, environmental impact, ethical considerations, and social responsibility.

Completed over three or four 13-week terms, it starts with a foundation in technical artificial intelligence and then moves on to advanced AI applications. Students finish with a Capstone project, which sees them apply what they have learned to real-world problems.

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OPIT Supporting a New Generation of Cybersecurity Leaders
OPIT - Open Institute of Technology
OPIT - Open Institute of Technology
Aug 28, 2025 5 min read

The Open Institute of Technology (OPIT) began enrolling students in 2023 to help bridge the skills gap between traditional university education and the requirements of the modern workplace. OPIT’s MSc courses aim to help professionals make a greater impact on their workplace through technology.

OPIT’s courses have become popular with business leaders hoping to develop a strong technical foundation to understand technologies, such as artificial intelligence (AI) and cybersecurity, that are shaping their industry. But OPIT is also attracting professionals with strong technical expertise looking to engage more deeply with the strategic side of digital innovation. This is the story of one such student, Obiora Awogu.

Meet Obiora

Obiora Awogu is a cybersecurity expert from Nigeria with a wealth of credentials and experience from working in the industry for a decade. Working in a lead data security role, he was considering “what’s next” for his career. He was contemplating earning an MSc to add to his list of qualifications he did not yet have, but which could open important doors. He discussed the idea with his mentor, who recommended OPIT, where he himself was already enrolled in an MSc program.

Obiora started looking at the program as a box-checking exercise, but quickly realized that it had so much more to offer. As well as being a fully EU-accredited course that could provide new opportunities with companies around the world, he recognized that the course was designed for people like him, who were ready to go from building to leading.

OPIT’s MSc in Cybersecurity

OPIT’s MSc in Cybersecurity launched in 2024 as a fully online and flexible program ideal for busy professionals like Obiora who want to study without taking a career break.

The course integrates technical and leadership expertise, equipping students to not only implement cybersecurity solutions but also lead cybersecurity initiatives. The curriculum combines technical training with real-world applications, emphasizing hands-on experience and soft skills development alongside hard technical know-how.

The course is led by Tom Vazdar, the Area Chair for Cybersecurity at OPIT, as well as the Chief Security Officer at Erste Bank Croatia and an Advisory Board Member for EC3 European Cybercrime Center. He is representative of the type of faculty OPIT recruits, who are both great teachers and active industry professionals dealing with current challenges daily.

Experts such as Matthew Jelavic, the CEO at CIM Chartered Manager Canada and President of Strategy One Consulting; Mahynour Ahmed, Senior Cloud Security Engineer at Grant Thornton LLP; and Sylvester Kaczmarek, former Chief Scientific Officer at We Space Technologies, join him.

Course content includes:

  • Cybersecurity fundamentals and governance
  • Network security and intrusion detection
  • Legal aspects and compliance
  • Cryptography and secure communications
  • Data analytics and risk management
  • Generative AI cybersecurity
  • Business resilience and response strategies
  • Behavioral cybersecurity
  • Cloud and IoT security
  • Secure software development
  • Critical thinking and problem-solving
  • Leadership and communication in cybersecurity
  • AI-driven forensic analysis in cybersecurity

As with all OPIT’s MSc courses, it wraps up with a capstone project and dissertation, which sees students apply their skills in the real world, either with their existing company or through apprenticeship programs. This not only gives students hands-on experience, but also helps them demonstrate their added value when seeking new opportunities.

Obiora’s Experience

Speaking of his experience with OPIT, Obiora said that it went above and beyond what he expected. He was not surprised by the technical content, in which he was already well-versed, but rather the change in perspective that the course gave him. It helped him move from seeing himself as someone who implements cybersecurity solutions to someone who could shape strategy at the highest levels of an organization.

OPIT’s MSc has given Obiora the skills to speak to boards, connect risk with business priorities, and build organizations that don’t just defend against cyber risks but adapt to a changing digital world. He commented that studying at OPIT did not give him answers; instead, it gave him better questions and the tools to lead. Of course, it also ticks the MSc box, and while that might not be the main reason for studying at OPIT, it is certainly a clear benefit.

Obiora has now moved into a leading Chief Information Security Officer Role at MoMo, Payment Service Bank for MTN. There, he is building cyber-resilient financial systems, contributing to public-private partnerships, and mentoring the next generation of cybersecurity experts.

Leading Cybersecurity in Africa

As well as having a significant impact within his own organization, studying at OPIT has helped Obiora develop the skills and confidence needed to become a leader in the cybersecurity industry across Africa.

In March 2025, Obiora was featured on the cover of CIO Africa Magazine and was then a panelist on the “Future of Cybersecurity Careers in the Age of Generative AI” for Comercio Ltd. The Lagos Chamber of Commerce and Industry also invited him to speak on Cybersecurity in Africa.

Obiora recently presented the keynote speech at the Hackers Secret Conference 2025 on “Code in the Shadows: Harnessing the Human-AI Partnership in Cybersecurity.” In the talk, he explored how AI is revolutionizing incident response, enhancing its speed, precision, and proactivity, and improving on human-AI collaboration.

An OPIT Success Story

Talking about Obiora’s success, the OPIT Area Chair for Cybersecurity said:

“Obiora is a perfect example of what this program was designed for – experienced professionals ready to scale their impact beyond operations. It’s been inspiring to watch him transform technical excellence into strategic leadership. Africa’s cybersecurity landscape is stronger with people like him at the helm. Bravo, Obiora!”

Learn more about OPIT’s MSc in Cybersecurity and how it can support the next steps of your career.

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How Regenerative Business Models Are Redefining Innovation and Sustainability
OPIT - Open Institute of Technology
OPIT - Open Institute of Technology
Aug 18, 2025 6 min read

Open Institute of Technology (OPIT) masterclasses bring students face-to-face with real-world business challenges. In OPIT’s July masterclass, OPIT Professor Francesco Derchi and Ph.D. candidate Robert Mario de Stefano explained the principles of regenerative businesses and how regeneration goes hand in hand with growth.

Regenerative Business Models

Professor Derchi began by explaining what exactly is meant by regenerative business models, clearly differentiating them from sustainable or circular models.

Many companies pursue sustainable business models in which they offset their negative impact by investing elsewhere. For example, businesses that are big carbon consumers will support nature regeneration projects. Circular business models are similar but are more focused on their own product chain, aiming to minimize waste by keeping products in use as long as possible through recycling. Both models essentially aim to have a “net-zero” negative impact on the environment.

Regenerative models are different because they actively aim to have a “net-positive” impact on the environment, not just offsetting their own use but actively regenerating the planet.

Massive Transformative Purpose

While regenerative business models are often associated with philanthropic endeavors, Professor Derchi explained that they do not have to be, and that investment in regeneration can be a driver of growth.

He discussed the importance of corporate purpose in the modern business space. Having a strong and clearly stated corporate purpose is considered essential to drive business decision-making, encourage employee buy-in, and promote customer loyalty.

But today, simple corporate missions, such as “make good shoes,” don’t go far enough. People are looking for a Massive Transformational Purpose (MTP) that can take the business to the next level.

Take, for example, Ben & Jerry’s. The business’s initial corporate purpose may have been to make great ice cream and serve it up in a way that people will enjoy. But the business really began to grow when they embraced an MTP. As they announced in their mission statement, “We believe that ice cream can change the world.” Their business activities also have the aim of advancing human rights and dignity, supporting social and economic justice, and protecting and restoring the Earth’s natural systems. While these aims are philanthropic, they have also helped the business grow.

RePlanet

Professor Derchi next talked about RePlanet, a business he recently worked to develop their MTP. Founded in 2015, RePlanet designs and implements customized renewable energy solutions for businesses and projects. The company already operates in the renewable energy field and ranked as the 21st fastest-growing business in Italy in 2023. So while they were already enjoying great success, Derchi worked with them to see if actively embracing a regenerative business model could unlock additional growth.

Working together, RePlanet moved towards an MTP of building a greener future based on today’s choices, ensuring a cleaner world for generations. Meeting this goal started with the energy products that RePlanet sells, such as energy systems that recover heat from dairy farms. But as the business’s MTP, it goes beyond that. RePlanet doesn’t just engage suppliers; it chooses partners that share its specific values. It also influences the projects they choose to work on – they prioritize high-impact social projects, such as recently installing photovoltaic energy systems at a local hospital in Nigeria – and how RePlanet treats its talent, acknowledging that people are the true energy of the company.

Regenerative Business Strategies

Based on work with RePlanet and other businesses, Derchi has identified six archetypal regenerative business strategies for businesses that want to have both a regenerative impact and drive growth:

  • Regenerative Leadership – Laying the foundation for regeneration in a broader sense throughout the company
  • Nature Regeneration – Strategies to improve the health of the natural world
  • Social Regeneration – Regenerating human ecosystems through things such as fair-trade practices
  • Responsible Sourcing – Empowering and strengthening suppliers and their communities
  • Health & Well-being – Creating products and services that have a positive effect on customers
  • Employee Focus – Improve work conditions, lives, and well-being of employees.

Case Studies

Building on the concept of regenerative business models, Roberto Mario de Stefano shared other case studies of businesses that are having a positive impact and enjoying growth thanks to regenerative business models and strategies.

Biorfarm

Biorfarm is a digital platform that supports small-scale agriculture by creating a direct link between small farmers and consumers. Cutting out the middleman in modern supply chains means that farmers earn about 50% more for their produce. They set consumers up as “digital farmers” who actively support and learn about farming activities to promote more conscious food consumption.

Their vision is to create a food economy in which those who produce food and those who consume it are connected. This moves consumers from passive cash cows for large corporations that prioritize profits over the well-being of farmers to actively supporting natural production and a more sustainable system.

Rifo Lab

Rifo Lab is a circular clothing brand with the vision of addressing the problem of overproduction in the clothing industry. Established in Prato, Italy, a traditional textile-producing area, the company produces clothes made from textile waste and biodegradable materials. There are no physical stores, and all orders must be placed online; everything is made to order, reducing excess production.

With an eye on social regeneration, all production takes place within 30 kilometers of their offices, allowing the business to support ethical and local production. They also work with companies that actively integrate migrants into the local community, sharing their local artisan crafts with future generations.

Ogyre

Ogyre is a digital platform that allows you to pay fishermen to fish for waste. When fishermen are out conducting their livelihood, they also collect a significant amount of waste from the ocean, especially plastic waste. Ogyre arranges for fishermen to get paid for collecting that waste, which in turn supports the local fishing communities, and then transforms the waste collected into new sustainable products.

Moving Towards a Regenerative Future

The masterclass concluded with a Q&A session, where it explained that working in regenerative businesses requires the same skills as any other business. But it also requires you to embrace a mindset where value comes from giving and that growth is about working together for a better future, and not just competition.

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